Project gallery › Retail, shopping malls merchandising

Mystery prize crate display in a supermarket

Name: Displays 2 Go
Address: 60-62 Hotham Parade, Artarmon, NSW, 2064, AU
Telephone: +61 1300 240 250

Woolworths timber crate wrapped in chain and a padlock under a $50,000 Mystery Prize sign

A mystery prize display gives a supermarket promotion a talking point in the aisle, such as this Woolworths timber crate wrapped in chain and a padlock. A '$50,000 Mystery Prize' sign sits above it, and Christmas product graphics wrap the base. Keeping the crate closed makes shoppers curious about what is inside.