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A ride, a mechanical simulator or a jumping castle can be a great crowd-puller at a brand activation. It also brings safety rules that a branded counter or a backdrop doesn't. Many of these attractions count as amusement devices under work health and safety law, and many of those must be registered with the state regulator before anyone uses them.
You don't need to become an expert, but you do need to ask the right questions before you book. Here's what counts as an amusement device, when registration applies, and the checks to make with the operator and the venue. We don't hire out inflatables or supply rides, so treat this as a briefing for when you engage a specialist operator, and check the detail with your state regulator.
Safe Work Australia's Guide for amusement devices (September 2022) defines an amusement device as plant operated for hire or reward that entertains people through its own movement, or when people travel or move on, around or along it. WorkSafe WA's guide for local government (last updated 22 May 2025) gives these examples:
The definition also has exclusions. Two that come up at activations: a coin or token-operated ride, usually found in a shopping centre, that carries no more than four children under 10 at a time, and plant designed for sporting, professional stunt, theatrical or acrobatic use. Public playground equipment is not an amusement device either.
An inflatable arch, gazebo, counter or giant replica product is there to be seen, not ridden. Our inflatable display products fall into this group, and none of them needs a blower running all day. A bouncy castle, inflatable slide or obstacle course that people climb, jump or slide on is an inflatable amusement device, and the rules below apply to it.
If people will climb, jump or play on a display piece, ask your state regulator before the event. Safe Work Australia's advice is simple: if you're not sure whether a device needs to be registered, contact the regulator.

In most states, an amusement device covered by section 2.1 of Australian Standard AS 3533.1:2009 needs two registrations:
Safe Work Australia's guide lists the devices that don't need registration: class 1 devices, playground devices, some water slides and wave generators, and inflatable devices, other than continuously blown inflatables with a platform height of 3 metres or more. A continuously blown inflatable relies on a constant supply of air to keep its shape. Platform height is measured from the ground to the top of the highest surface people stand on, with the device inflated but unloaded.
Examples of devices that must be registered include most powered and manually operated mechanical rides, continuously blown inflatables with a platform of 3 metres or more, climbing walls, giant slides, go-karts, high ropes courses and bungy jumping.
A device's class is worked out under AS 3533.1 using data such as height, speed and acceleration. WorkSafe WA says this is a technical calculation that a competent person should do, and the result should be recorded, for example in a letter. For a class 1 device, ask the operator for that letter.
The rules are similar across Australia, but not identical. Check the regulator's own page for the state your activation is in:
Whoever books the device has duties too. Safe Work Australia says that if you hire or lease an amusement device, you may have management or control of it for the hire period, and you and the supplier both have duties to manage the risks. SafeWork NSW's guide for event organisers says organisers have some management or control of the devices whether they hire them directly or rent space to the operator.
Before you sign, ask for:
Safe Work Australia says a separate risk assessment must be done for each site. Give the operator and the venue the facts they need early:
For inflatables, WorkSafe Victoria (page reviewed 30 July 2022) says they need to be anchored even when low winds are forecast, recommends an on-site wind meter, and says impact-absorbing material should extend at least 1.2 metres from any open side. Blower fans must be guarded and fenced off to prevent unauthorised access. Our guide to inflatables at brand events covers anchoring and wind for display pieces.
Then run your usual pre-open check on the rest of the activation.
Planning an activation and need display inflatables, a custom inflatable or the outdoor event kit around the attraction? Call us on 1300 240 250.