Screen specifications are a wall of numbers that do not mean much on their own. These articles translate them into what they mean on a stand or in a foyer.
Start with brightness if the screen is going anywhere near daylight. The nits guide explains what that figure actually counts, and a second article works through how bright a screen needs to be. Resolution and pixel pitch get their own buyer's guide.
The rest is about not overpaying. One piece works through which specifications genuinely matter, another through matching a screen to how it is really used, so you are not paying for outdoor brightness in an indoor room.