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What permits does a pop-up shop need in Australia?

The permits a pop-up shop needs depend on where it sits and what it does. In a shopping centre, the centre's licence and its rules come first. On a street, in a vacant shop or in a public space, the local council and state regulators decide most of what you need. Selling food, serving alcohol or running a competition adds approvals wherever you trade.

This page covers the approvals that sit outside the landlord: planning, signs, footpaths, public space promotions, food, liquor, trading days and competitions. We've used examples published by councils and state regulators in NSW, Victoria and Queensland, all checked on 4 October 2026. Rules differ by state and by council, so treat this as a list of questions to ask, not legal advice.

Shopping centre pop-up on artificial grass with two curved printed counters holding product jars, a white plinth and free sample banners

Start with where the pop-up sits

  • In a shopping centre. You book a casual mall site or a vacant shop through the centre, and its licence, design rules and operations team set most of the conditions. Our comparison of concessions, shop-in-shops and pop-ups explains casual mall licensing, and our guide to getting a pop-up shop in a vacant store approved covers the landlord's fit-out approval. Food, liquor and competition rules below still apply.
  • In a street-front shop. You need an agreement with the property owner, then check planning, signs and footpath use with the council.
  • In a public space or at an event. The council or event organiser issues the permit, and its conditions decide what you can sell, give away and set up.

#1 - Get the agreement right

Even a short stay needs a written agreement. Brisbane City Council's pop-up shop guidance says pop-up tenants can expect to pay a rental fee and utilities, may be asked to contribute to outgoings, and "usually need public liability insurance". The council publishes sample pop-up clauses covering the licensed area and permitted use, the rental fee, utilities and the public liability cover required. It also notes that Queensland's Retail Shop Leases Act 1994 "generally applies to pop-up occupancy licence terms". Have your legal team review the agreement, as leasing law differs by state.

#2 - Check whether council planning approval is needed

Using a shop as a shop usually needs no new planning approval, but check before you assume. The NSW Planning Portal says "a change from one type of retail shop to another is not considered to be a change of use, but a change of tenant." Some changes between business premises, office premises, shops and kiosks are also exempt from planning approval in NSW, and minor internal work such as re-painting or changing light fittings may not need approval.

Exempt development generally can't be carried out on a building listed on the State Heritage Register, and anything on public land or over a public road needs separate approval from the council or Transport for NSW. If the use changes (from an office to a shop, say) or the building is heritage listed, ask the council before you sign.

#3 - Plan shopfront signs within the rules

To count as exempt development in NSW (no planning approval needed), a sign needs written consent from the property owner, and approval under section 138 of the Roads Act 1993 if any part of it projects over a public road or footpath. A building with one commercial tenant can have up to 3 business identification signs, and no building can have more than 6.

In Victoria, sign permits come under the council's planning scheme. Yarra City Council, for example, says whether you need a permit depends on the number, size and type of signs. If the property is in a Heritage Overlay "almost all signs will need a planning permit", while small, non-illuminated business identification signs elsewhere may not.

Inside a shopping centre, the centre sets the sign rules instead. Many Westfield centres no longer allow pull-up banners, for example, so check before you order any freestanding signs.

#4 - Ask before you use the footpath

Displaying stock, signs or furniture on the footpath outside a shop is a separate approval. The City of Sydney's display of goods on the footway local approvals policy (published 10 September 2025) sets the rules for retailers displaying goods outside their premises, including a clear path of travel and distances from street furniture. A display in an area the policy doesn't cover needs an application for use of the footway, development consent and Roads Act consent. Other councils have their own rules, so ask yours.

#5 - Get a permit for promotions in public space

If the pop-up spills into a mall, square or forecourt run by the council, you'll need a permit. The City of Melbourne's promotion and sampling permits show the kind of conditions to expect:

  • a permit is needed for any promotion or sampling activation in the public open spaces it manages, at its allocated sites only (roaming promotions aren't permitted)
  • apply 10 full business days ahead for low impact activations (sampling only, equipment walked on), or 3 to 4 weeks ahead for activations needing vehicle access or a complex build
  • no more than 7 consecutive days per site
  • product sales are prohibited, and so are promotions involving alcohol, tobacco or gambling
  • food or drink giveaways need a temporary and mobile food premises registration and a statement of trade
  • fees from 1 July 2026: a $70 application fee plus $1,409.10 per site per day for up to 2 hours, $2,117.70 for up to 4 hours, or $2,831.50 for longer.

#6 - Register before you sell or hand out food

Safe Food Victoria says "Local councils are responsible for registering and regulating most food businesses in Victoria." In the City of Sydney, a temporary food stall at a market or event must register with the council at least 28 days before it first trades, and that registration counts as notification to the NSW Food Authority. Registration is free, inspected stalls pay a $370 fee once per financial year, and selling high-risk food needs a food safety supervisor. For a pop-up shop selling food from a tenancy, ask the council how it registers the premises.

#7 - Allow time for a liquor licence

Alcohol takes the longest. In Victoria, a temporary limited liquor licence can suit a "pop-up bar for a limited time". Liquor Control Victoria asks for applications at least 8 weeks before the event and says it may not process one lodged less than 3 weeks out. One application covers up to 3 events, or a short run of up to 6 weeks, and each location needs its own licence.

In NSW, a pop-up licence covers temporary pop-up bars and events, and lets a NSW licensed producer offer tastings and take-away sales at off-site pop-up promotions. Applications are due "no later than 28 days before the event start date". Check with Liquor & Gaming NSW which licence, if any, fits your pop-up.

#8 - Check the trading days

A pop-up over Easter, Anzac Day or Christmas may not be allowed to open. Under the NSW Retail Trading Act 2008, most retail shops must close on Good Friday, Easter Sunday, Anzac Day, Christmas Day and Boxing Day unless exempt, although any retail shop may trade on Boxing Day if employees freely elect to work. The small shop exemption covers shops with 4 or fewer employees and no more than 2 owners, who don't own another shop, so a brand's pop-up is unlikely to qualify. Other states set their own trading days, so check them for each location.

#9 - Check competition permits

A prize draw or spin-to-win at the pop-up is a trade promotion. In NSW, an authority is required if the total prize value of a single trade promotion exceeds $10,000, and the rules must be clearly advertised. Each state is different. Our guide to what a shopping centre or supermarket will ask before a prize promotion sets out what several state regulators say, and our competitions and prize promotions range covers entry boxes, barrels and wheels.

How we help

We build pop-up displays that suit the approvals: freestanding fixtures for sites where you can't fix to the walls, and shopping centre hire packages designed for casual leasing spaces. For planning ideas, see our pop-up shop guide. Tell us where your pop-up will be and when, or call 1300 240 250, and we'll plan the build around its approvals.