Retail is a different job to exhibiting. The fixture stays put for months rather than for the length of a show, the audience is browsing instead of networking, and whatever you install gets knocked, restocked and cleaned around every week.
The buyer's guide to retail display stands works through choosing and planning one properly: the practical options, the specifications that matter, and the common mistakes.
The turntable article takes the same approach to rotating displays, covering load, speed, power and size, so you can tell early on whether a turntable suits your product or whether you are asking too much of it.
Both are written for planning ahead rather than for browsing, so they are worth a read before you brief anyone.
