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It’s official, the cheapest place to shop between Coles and Woolies is Coles, by as much as $400 a year – which is quite a bit in grocery terms. This week the Macquarie Bank has released its MICAWBER report, which basically compares the cost of two shopping baskets, one from Coles and the other Woolies. Coles came out on top for being the cheapest by approx 3.5% on a weighted basis.

Over the past few years Woolworths has been under the hammer to get their supermarket offering right, to reduce consumer prices and improve customer service. The new management team have big plans and the marketing messages all sing a good tune, but is it all too late for Woolworths?

In today’s age, many businesses are having their budgets tightened but are still expected to promote their products with regular campaigns and collateral. If this sounds like a dilemma you are faced with, this article may help you.

More and more marketers are realising the importance of sponsorships and brand engagement in leveraging an emotional connection with their brand.

It’s true to say that Australia is definitely not at the forefront of exhibition displays when we look at the rest of the world. But as long as we recognise this, we can certainly use it to our advantage.

It’s true to say that Australia is definitely not at the forefront of exhibition displays when we look at the rest of the world. But as long as we recognise this, we can certainly use it to our advantage.

A wide variety of products are required to match the huge variation in merchandising environments. We offer a vast range of display solutions which include a healthy mix of items aimed at supporting your product merchandising requirements.

Demonstration tables, portable counters, promotion stands; they all refer to the same product. Whatever terminology you use, Displays 2 Go will certainly have one that’s right for your next activation. 

We all know that SuperWalls are an ideal backdrop stand to use at exhibitions, trade shows and other display scenarios where creating a professional display is a must. But did you know these interesting facts about Displays 2 Go’s SuperWall System?

Mobile sampling units take your brand direct to your consumer. Don’t wait for them to come to you, brief your sampling staff and let them target the perfect customer. It’s a great way to get your product straight into the hands of consumers who are out and about.